Ironically, I think that there will not be that much hardware “frill” with the Apple tablet. I think that actually this is really all about software and the masses of computer users who are not “power users”.

Follow the logic:

Net books are very popular.

The iPhone and the new breed of beyond-smart phones is incredibly popular.

What is the common thread here? Both devices are very portable and offer most of the basic computing that people need day to day. What is it that most people – which I’m afraid guys means non-geeks, the truly massive market beyond geekdom – need?

1. Email
2. Web

That’s it. That’s what most people who are not raving geeks need. In fact some geeks may need only that. After all there isn’t much you can’t do with web apps now (e.g. bespin). Google OS/Chrome stuff has been geared to this from the get-go, its not a novel idea.

Functionally, most people also need to be able to write/edit documents that can be read by MS Word – not that they need MS Word, they just need to write out .doc files. This can be done via web apps or via lightweight local apps.

However Apple would not do something like this unless it also offered uniquely integrated stuff.

So on the back of this I reckon the tablet will:

• Not be that revolutionary hardware wise – eg physically this probably is like a giant iphone
• To include some web-hosted (with local offline usage) iWork for Pages (= docs & spreadsheets writing. maybe keynote too)
• Full access to all your iTunes audio and video media and photos (cloud or not) – I would be surprised if this is 100% cloud done at this stage, what with the awful 3G coverage and slow speeds to sync photos and videos. Access to this done “ipod style”, which is a killer recipe as the market has shown
• A first class large-form factor email app, geared to multitouch
• And as suspected the delivery of formerly-print media, possibly opening up iTunes marketplace to any author who wants to prepare and sell content. Who knows perhaps you will even be able to create new textual/mixed content on the iPad and sell it via iTunes. This content provision is probably the one really new thing that helps make such a pad a really attractive proposition.

In a nutshell, a beautiful portable computer that is most definitely NOT a laptop because a great deal of people will never see themselves as the laptop carrying kind. However they are likely to part with cash for something that is much smaller than that but a true lifestyle accessory that “just works”. Obviously it will support custom apps and app store too – which has already shown on iPhone that a lot of people just want little stuff that makes life easier.

Several programmers including myself have wondered “Why do I need something like that?”. The answer is if you have an iPhone and laptop, you don’t. The big market win here is not people like us, its everyone else in the real world! Laptops are complete overkill for a lot of people and the netbook market has sort of shown that. They’re not so much winning against laptops as a result of price, they’re winning on form factor and simplicity. If people really needed high-end laptop features, they’d still buy a laptop instead of a netbook.

I’m pretty sure netbooks aren’t aimed at programmers either – although I am confident some masochists code Perl on them and swear that its the best calculator computer they’ve ever had. The tablet on the other hand, is squarely aimed at attacking the netbook and light-use laptop market.

Let’s see what Wednesday brings!

Related posts:

1. The future of computing UIs – TV and touch tablets and OS X
2. Apple iTunes and NAS usage – please fix it Steve!
3. Data sync on iPhone, iPod, iPad – the missing link?