Non-programming books for Christmas?
Maybe you’re stuck for ideas for christmas gifts… well I thought I’d throw up links to the best books I’ve read recently (caveat: still making my way through Tribes and Market Schmarket).
These are nothing to do with programming, but everything to do with modern business and the world.
Presentation Zen – on a mission to end the bullet lists of doom we are all subjected to. A must read.
Under Cover Economist – a very accessible quick introduction to the way economists think, and why that Starbucks coffee comes in so many configurations!
Tribes – an excellent work discussing peoples’ need to belong, and how new businesses that really want to make change have to lead such tribes. The days of big advertising budgets yielding good returns are pretty much gone…
Understanding Comics – a seminal work that is not just for those into comics (I’m not). Its about how comics excel at getting across information with minimal detail. How they take a reader on a journey. How the simplest images are often the most iconic and the best way to convey a message.
Market Schmarket – a look at how the global markets work (or rather don’t) for us.

























